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Local designer offers shopping tips for fashionista on your list

Regina Fox

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Ever since she was a little girl, Joan Madison has had an affinity for fashion. From making custom-fitting Barbie doll outfits when she was in elementary school, to developing her natural talent at the acclaimed Fashion Institute of Technology, to landing designer positions at The Limited and Express, to eventually opening her own bridal boutique in Reynoldsburg, Madison has amassed over 20 years experience in the fashion industry. Madison shared some of her insights with (614) to help those holiday shoppers looking to cross gifts for the fashionista in their life off their list.

(614): If you’re having trouble identifying your friend’s unique style or items that would fit into that style, what are some staple pieces that everyone can love and use?

JM: Some staple pieces that everyone loves and uses are items that match the season! I love to accessorize! If it is fall [or] winter, I love to go for soft cashmere scarves, gloves or even winter sunglasses—they make the perfect accent as a thoughtful gift or for a stylish friend, and you can never go wrong with items that make you warmer in the cooler months. If it is spring [or] summer, I love to match accessories that add a touch of color or metallic to anyone’s wardrobe. Items like handheld purses, fanciful flats and color-pop earrings are always my go to faves for everyone, no matter the taste.

(614): For those working on a tight budget, what pieces make the best gifts?

JM: I like that even on a budget, these gift ideas work! What I like most about these staple pieces are that these items come in a variety of colors and prices. I like that I can buy all of my favorites, no matter the budget!

(614): For bigger ticket items—let’s say a handbag or coat, for example—how can the average shopper distinguish a quality item from one that is simply overpriced?

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JM: As a couturier, I find it necessary to first examine the stitching on any garment. Make sure it’s lined, and that all plaids, stripes, or patterns match. Most people think it is about the textiles, but what sets a unique piece apart is the time and expertise it takes to engineer and craft a high quality garment, to really pour into the work, while also embodying the design and detail. Good quality is also evident in the fit of the garment, the hanger loops, and the overall hanger appeal. Often, overpriced items skip these components and this part of the process.

(614): What are some of your favorite shops and boutiques around Central Ohio that offer thoughtful, accessible fashion?

JM: One of my favorite boutiques around Central Ohio that offers thoughtful and accessible fashion is Minka’s Furs in the Shops at Worthington Place, and I also love to draw inspiration and support many of our local festival artisans. And we also offer holiday party dresses and evening gowns here at Joan’s Bridal Couture.

(614): What are some of your favorite trends you’ve seen this winter season?

JM: There are several trends I like this winter season, including anything in sequin with bling. Metallic is also still popular, [as is] wearing shades of green and earthier tones with a pop of color. For extra warmth, try layering your sweaters, dusters, and shawls. Additionally, anything with fur, and the reemergence of leopard prints [are current trends].

(614): What are some “fast fashion” items common during the winter that shoppers should avoid and why?

JM: Remember “fast fashion” doesn’t last—we are in an area where you want to wear that cute sport coat year-round, and have it for next season as well. Fast fashion is based off of trends as feelers, and I like a more traditional approach. Some “fast fashion” items to avoid this winter would be garments made in cheap polyester knit fabric, like scarves, crewnecks, and leggings. After being worn once, the garment starts to pill. The quality will be evident in the weight of the knit. Alternatively, go with a natural fiber like wool, which is a bit pricier but will last longer.

This conversation has been lightly edited. Visit Joan’s Bridal Couture at 7382 E Main St., Reynoldsburg or online at joansbridalcouture.com.

When I'm not weaving a beautiful tapestry of words, I'm likely digging through jewels and vinyls at an antique shop near you.

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Coronavirus

Penzone shares: what to expect with salons

Julian Foglietti

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With the closing of Hair Salons on March 18th, buzz cuts and bowl cuts have made an appearance on the heads of Ohioans, young and old. Luckily for those desperate for a do, Dewine has announced that hair salons may begin to reopen on May 15th. To guide us through the transition, I spoke with Debbie Penzone, President and CEO of Penzone Salons, about serving on the Governor's salon advisory board, dealing with the business effect of the virus, and what we can expect from hair salons moving forward. 

I understand that you served as the chair of the Governor's committee board regarding reopening salons. What did you do in that role? 

On the committee, my role was pulling from my experience as a cosmetologist and business owner to assemble a group of individuals that represent our business in Ohio. We had everyone from 10 person salons to one person barbershops. braiding salons and nail salons, to schools and three health commissioners. From there, the job was building an agenda and listening to members while consulting health professionals on how to expand upon existing sanitation guidelines.  The Ohio State Board of Cosmetology has been enforcing for years. Beyond that, it was a lot of keeping time, guiding the conversations, gathering information and reporting it.  We also wanted to build plans if something did happen in a salon, and make sure that everyone could abide by these practices so we can remain safe and open.

In what ways has the virus caused you to rethink the way salons will function moving forward?

One of the things we did was go through a COVID specific certification process with Barbicide, which produces a lot of the sanitation products already used in salons and barber shops. A lot of people don’t realize that in the Ohio Administrative Code, there are very specific sanitation guidelines that you have to follow when you get your license, and there is a major component of constantly learning new sanitation practices all the time. The main difference you’ll see is us taking that sanitation to the next level: social distancing between booths, or barriers put in place, as well as reduced capacities in many salons. There will be more emphasis on reducing contact points and sanitizing things like doorknobs and counters as well. The biggest change will be the way we interact with our clients. We're a very emotional industry. We’re huggers, and we’re very close with the people we work with. Our clients are like family to us, so having to distance ourselves and not engage in that way will be different. 

What has been the greatest challenge to overcome over the past months? 

It’s really been adapting to the constant change we're all facing. We might spend all this energy sharing with our team new knowledge, but the next week it will change again. It’s been difficult to coordinate and continue to train everyone and update them with the new practices, as well as provide support for them while we're all distanced from each other. We're all scared right now, and it’s important to not lose our community so we can give each other confidence in the direction we’re heading in.

What have you witnessed over the past few months that gave you hope?

The biggest hope for me was serving on this committee. I’ve always felt so strong about our industry, so bringing so many people together and supporting one another during this difficult time. This whole thing has really brought us together as an industry, and shown that we can work together to support each other and raise each other up. There's enough clients for everybody, and it’s beautiful to see the incredible diversity of salons and see us all coming together to work with one another.

Are you worried about customers returning?

We’ve opened our booking today, but were not opening on the 15th, because we want to have a few days to go over the new procedures with our teams before we start to bring clients in. Every salon will only be operating at 50% capacity, and then we’re extending the hours to make sure everyone has the same hours they used to, and some of them are already booked out to July.

What would you say to ease the concerns of customers?

Really that we’re regulated by the state board and have so many sanitation practices in place. We have printouts posted showing the guidelines for clients that come to the stores, and for those who are high-risk, we are opening up early so they can be the first people to come in right after the salon is sanitized. What's important to remember about salons is that the regulators randomly check our spaces to make sure we're complying, and as we build on regulations, these checks are going to be taken to the next level. 

As a hairstylist, do you see any hairstyle trends emerging from this?

I definitely think there's gonna be a boom for bobs and pixie cuts, ‘cause people are just done. Maybe some bold colors, because everyone just wants to come out and say, “I’m back, baby.” Maybe just a little more attitude with the cuts people are getting.



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Mask on: Local businesses offering fashionable, functional face masks

Mike Thomas

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Since their debut last week, our stylish face masks (made with care by an enterprising mother/daughter duo in Lewis Center) have been flying off the digital shelves in our online store. Since 100% of the sales of these masks benefits Service!, a relief effort working to eliminate hunger among restaurant industry workers and families, your purchases have made a real difference while doing your part to maintain personal and public health. [EDIT: As of April 28, we're all sold out of masks. So far, 614NOW readers have raised $2,080 for Service!]

As we prepare for the reopening of some public spaces next month, face masks are sure to remain a common sight. It comes as no surprise that some of Columbus' top brands have joined the mask game, providing their own lines of stylish and functional PPE for this strange new age we're all living in.

Homage, the city's homegrown fashion leader, has repurposed the famously soft materials used to produce its t-shirts into a nifty 3-layer mask, available for purchase on its online store.

Retailing at $9.00/per individual mask, 3 masks for for $24, or 5 for $35, one dollar from every Homage mask purchased will go to 100kmasksforohio.org.

Likewise, Columbus-based retailer Where I'm From has produced their own line of cloth masks. Comfortable, machine-washable, and 100% made in the USA, Where I'm From's masks are made of a tri-blend material. Check these out in a variety of colors at the company's online store.

Not to be outdone, Seventh Son Brewing has partnered with Positive Negative Press on their own line of functional branded masks. These masks, available in three attractive styles, are provided as a free gift to anyone who places a delivery order with Seventh Son this week (while supplies last).

Heard of any other good masks you think we should know about? Whether they're supporting a cause, or just in it for the #fashion, give your favorite purveyors of face-worn couture a shout out in the comments.

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Columbus native to appear on premiere of ‘Making the Cut’

614Now

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Series debuts tonight, March 27 on Amazon Prime

Kent State School of Fashion alumni, Joshua Hupper and Will Riddle, will both be featured contestants on the new series hosted and produced by fashion gurus, Heidi Klum and Tim Gunn. Hupper, a 2004 alumnus, and Riddle, a 2013 alumnus, both majored in fashion design and have had significant roles in the industry since graduating. They were two of just 12 contestants from all over the globe to be featured on the 10-episode series.

Since graduating in 2004 with a Bachelor of Arts (B.A.) degree, Hupper resides in Shanghai, China, where he founded the brand BABYGHOST, a successful e-commerce fashion brand based in China. His designs have been featured in Vogue and on runways around the world. His line features youthful, feminine ready-to-wear fashions for the “mischievous girl.” Originally from Columbus, Ohio, Hupper’s talents were shaped by his artistic upbringing and his past experiences in internships with Diane Von Furstenburg and Thakoon.

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