Some worried about Buckeye Jell-o mold
Those in higher education are a bit worried about the Buckeye mold for Jell-o, because they know, that for most people using them at tailgates, there won’t be just Jell-o in there. “It could be that kids all over the country on college game days are enjoying alcohol-free Jell-O shots while sitting on pickup truck tailgates. … This could all be good, clean fun. But it’s definitely sending a mixed message,” said Aaron White, the program director of college and underage drinking prevention research at the National Institute on Alcohol Abuse and Alcoholism, according to Inside Higher Ed.
Previously August 6, 2014
For the spirited gelatin-lover: Buckeye Jell-o
The marketing team at Kraft has probably been doing some serious research for its newest project, likely entailing a few tailgates, frat parties and college bars. In time for football season Kraft will roll out a line of college themed Jell-o molds, so tailgaters can make Block-O shaped gelatin before game days this fall, Columbus Business First reported. Odds are though, those molds will be filled with something other than just Jell-o (nicely researched Kraft).
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