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Columbus Fashion Alliance partners with Hot Pockets to create shorts with literal hot pockets

Columbus Fashion Alliance partners with Hot Pockets to create shorts with literal hot pockets

In a playful nod to the age-old Midwestern tradition of wearing shorts in freezing temperatures, Columbus Fashion Alliance has partnered with Hot Pockets to create cargo shorts with literal hot pockets.

The limited edition shorts boast an insulated, sandwich-sized pocket that’s meant to keep your hot pockets warm on the coldest days.

“Wearing shorts in winter is a bold choice,” said Bryan Waddell, Hot Pockets Brand Marketing Manager in a press release. “With our insulated shorts, HOT POCKETS found an unexpected way to bring the heat to this chilly fashion trend.”

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To pair with the toasty new shorts, the partnership also created a matching hoodie with the phrase “Stay Heated,” which also appears on the shorts.

The new shorts and hoodie will be available here starting Dec. 12 for no cost, and orders will also include a free coupon for one free hot pockets sandwich.

Want to read more? Check out our print publication, (614) Magazine. Learn where you can find a free copy of our new November issue here!

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